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Internet Timeline 2010

iPad Released / eBooks Dominate / Pinterest / Instragram

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iPad Released
In April 2010, Steve Jobs, co-founder of Apple, unveiled the Apple iPad tablet, which is a platform for audio-visual media including books, periodicals, movies, music, games, and web content. Its size and weight falls between smartphones and laptop computers. The iPad will run the same applications as iPod and iPhone as well as its own applications. Without modification, the iPad will only run programs approved by Apple and distributed via the Apple App Store. Apple sold 3 million iPads in the first 80 days and sold over 15 million iPads worldwide within the year.

eBooks Dominate
While the eReader market was seemingly still in its infancy, the sales of eBooks showed otherwise. Starting in April 2010, Amazon reported that eBooks consistently outsold hardcover books every month. As of January 2011, Amazon reported that eBooks were now outselling paperbacks. In June 2011, Barnes & Noble reported that eBooks now outsell all print formats combined by a factor of three to one at BN.com. Officially, December 25, 2009 was the first day that eBooks ever outsold print books, according to Amazon, but these sales were skewed because print book sales are generally down on Christmas Day, and eBook sales were significantly higher than normal because of all the new Kindle eReaders received as Christmas gifts.

In March 2010, Pinterest was launched. Pinterest is a pinboard-style photo-sharing web site that allows users to create and manage theme-based image collections such as events, interests, and hobbies. Users can browse other pinboards for images, "re-pin" images to their own pinboards, or "like" photos.

Instagram, launched in October 2010, is an online mobile photo-sharing, video-sharing and social networking service that enables its users to take pictures and videos, and share them on a variety of social networking platforms, such as Facebook, Twitter, Tumblr and Flickr. By December 2014 Instagram had over 300 million users.